By: Nickolie

Article marketing is a cost-effective method of marketing your Web site and services, and driving up your search engine ranking in the process.  Article marketing is just one tool you should have in your website promotion toolbox.  Article marketing isn't just for just Web marketers, either.  Article marketing is an excellent marketing strategy that works like crazy and is virtually cost free.  Article marketing is for people that want to get more traffic coming to their website, but it needs to be done correctly.  Article marketing is one of the best ways to optimize your website, create new sales leads, and to garner new publicity.
This is another effective method of tracking the propagation of your article, although it is geared more towards tracking the effectiveness of your article or article submission process when you are submitting for the purpose of generating immediate article directory clicks rather than mass-submitting for back link purposes.
To do this, you can use ad tracking software, or you can design a separate opt in page or web page for each different article directory you use. Articles that have been published shall remain extant, exact and unaltered as far as is possible.  Article marketing has grown exponentially over the last couple of years due to the now mainstream knowledge of the impact that it can have for search engine optimization (SEO) purposes and even for the authors name branding.  Article marketing is one of the best accepted ways to optimize your site for search engines.  Article directories have watched their submissions mushroom by 400% with up to 50% or more of the submitted articles getting deleted on the spot and others not getting any traction in the search engines or gaining any popularity with readers.
If you are using ad tracking software, simply include the ad tracking link to your bio instead of your regular website link, and you will be able to track the number of clicks from each article directory. This allows you to determine exactly which article directories are most effective for your style and topic genre.

 

Instead of using ad tracker software, you can assign a different webpage for each article source, and place the link to that particular webpage in each article that is submitted to a particular article directory. As long as you can view the individual pages results in your website traffic tracking software, this is quite effective.
Article Marketing is not "article writing" as you may know it if you're a writer or reader of magazines, journals and such.  Article marketing is to show your knowledge to an audience through your article and to reach as many targeted customers as possible by submitting your article to article directories. If your traffic tracker does not offer the ability to view visitors by page, you can use your auto responder opt in code to do the work for you.
Some auto responders like aweber, (which I use) can show you the number of times a particular opt in form is shown, and they also show you what percentage of unique web hits that you have received becomes a subscriber. This is an additional method of determining which article directories are most effective at generating clicks, and also allows you to compare the responsiveness of different visitors based on their article directory source. Article marketing is the practice of posting keyword-focused articles on article sites that then syndicate your content.  Article marketing is primarily based on a give-and-take relationship.

Article Source: http://www.articlerich.com

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